I’ve spent over 15 years working across the music industry — from launching global brand partnerships at major companies to guiding emerging artists through publicity, live events, and strategic growth. After witnessing countless talented creatives struggle to find trustworthy support and resources, I knew there had to be a better way: built by artists, for artists.

I co-founded Big.Ass.Kids (B.A.K) and today I lead efforts to build meaningful infrastructure for independent artists and music professionals worldwide. I’m passionate about leveling the playing field — ensuring that every artist can access vetted support, genuine community, and real opportunity without compromise.