The F.I.R.M. Parent Hub was created by Debbie Cullinane and Hayley Rice, both psychotherapists, former teachers, and experienced parents who specialise in practical, research-informed support for families. They bring decades of experience supporting parents with real-life strategies that are grounded in both clinical understanding and everyday parenting realities. Their work focuses on making evidence-based parenting tools accessible, practical, and truly usable, not abstract theory, so parents can feel confident and effective even on the most challenging days. Their shared background in play therapy, education, and family support gives them deep insight into what works with real children and families.

The Hub reflects Debbie and Hayley’s commitment to delivering guidance that is practical, playful, and research-driven, helping parents build calmer, more connected family environments with tools that are immediately applicable in real homes.