I'm Dr. Keith E. Webb — founder of Creative Results Management (CRM) and the creator of The COACH Model®. For over 20 years, I've been training Christian leaders, pastors, and coaches around the world in practical coaching skills that transform the way they develop and lead others. Our ICF-approved programs have equipped thousands of coaches across more than 30 countries.

My mission is simple: to help Christian leaders multiply their impact by shifting from giving answers to asking powerful questions. The COACH Model® is the cornerstone of everything I teach — a memorable, portable framework that equips any leader to have better conversations, develop others more effectively, and see lasting change in the people they serve.