GTM Society
by GTM Society
Free community for founders, SDRs and agency owners running outbound and GTM engineering
+2 more
GTM Society is a free community for people who run outbound themselves: founders, SDRs and AEs, GTM engineers and agency owners. It is not aimed at complete beginners. There is no approval process, waitlist or credit card.
Most outbound advice is either out of date or locked behind a paid tier. GTM Society leans on current, practitioner-led material, with a new operator interview every week and discussion in a WhatsApp group, so questions get answered while they still matter. Members start with a 7-day onboarding challenge and a course that walks through the full outbound process, from offer design to CRM integration.
Outcomes
- Build an outbound engine that books meetings
- Design offers your ideal customers respond to
- Automate lead sourcing and enrichment with confidence
- Write outreach messages that get replies
- Learn from operators running outbound today
What's included?
The Modern GTM Engine course
A course covering offer design, lead sourcing, enrichment, outreach automation, messaging and CRM integration, so you can build a complete outbound process step by step.
Operator interviews
More than 70 interviews with practitioners, with a new one added each week, including guests such as Wes Bush, Peep Laja, Alina Vandenberghe, Trinity Nguyen and Michel Lieben.
Clay table and sequence frameworks
Clay table and outreach sequence frameworks you can adapt to your own ideal customer profile instead of starting from a blank page.
WhatsApp group
A WhatsApp group where members ask real-time questions about outbound and get answers from other practitioners.
Monthly live strategy sessions
Live strategy sessions each month, recorded and added to the library so you can catch up if you miss one.
7-day onboarding challenge
A short onboarding challenge that helps new members get set up and moving in their first week.
Who is this for?
- Founders running their own outbound who want a repeatable system
- SDRs and AEs looking to sharpen sourcing, messaging and sequences
- GTM engineers building enrichment and automation workflows
- Agency owners who sell outbound services to clients
About the creator
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GTM Society
Free community for founders, SDRs and agency owners running outbound
GTM Society is a free community for people who run outbound themselves, including founders, SDRs and AEs, GTM engineers and agency owners. It launched in April 2026 as a free alternative to paid go-to-market communities, with no approval process, wai...