Learn.Community

Outcomes

• Launch your community
• Improve your community engagement
• Grow your community revenue
• Get clear on your community strategy
• Get support from other members

What's included?

• Comprehensive Community Course (10 Hours)

  Tom's course 'Build a Thriving Online Community' is the most comprehensive community course in the world, including a complete pathway to launch and beyond. Whatever stage you're at, this course is a treasure trove of info!

• Unlimited help from Tom

  Tom responds to every post and message. Members rave about the hands-on support offered. Whether you need a landing page critique or help with your community strategy - Tom is available to help.

• Weekly events

  Events include discussion panels, workshops, guest experts and more!

• 1:1 Deep Dive calls

  Book in a 30 min 1:1 call with Tom (other members can watch/attend) and get specific help with your community. These fill up fast and are very popular!

• Comprehensive knowledge base

  We have organised 3 years worth of community content into spaces, categories and topics - meaning that whatever aspect of community you need help with, it's super easy to locate the wisdom and knowledge you need.

Courses

Build a Thriving Community

14 sections • 45 lessons

View curriculum

Course Intro

1.How to get the most from this course

Module 1: Community Foundations

1.What is community?

2.Community models: Open, closed, public & private

3.Community models: Paid, freemium, free

4.Developing a community mindset

5.Designing a sustainable community for you

6.Module 1: Wrap up

Module 2: Community Positioning

1.Choosing your community topic

2.Define your ideal member persona

3.Define member success & your value proposition

4.Define your community's features and benefits

Module 3: Community Financials and Pricing

1.Setting revenue goals for your community

2.How to price your community

3.Avoid these common pricing mistakes

4.Projecting your community finances

Module 4: Community Platforms

1.Choosing your community platform

2.Reviewing key community platforms

3.Migrating community platforms

Module 5: Community Design, Structure and Organisation

1.Community Structure

2.Designing Your Community Brand

Module 6: Community Culture

1.What is Your Community Culture?

2.How to Build Community Culture

Module 7: Community Events

1.Introduction to Community Events

2.Running Successful Community Events

Module 8: Finding Members and Launching Your Community

1.The Right Mindset for Member Acquisition

2.Validating Demand in Your Community

3.Building a Pre-Launch Waitlist

4.Community Marketing Masterclass

5.Launching Your Community

6.Ongoing Community Marketing

7.Common Marketing Objections

Module 9: Your Community Landing Page

1.Community Landing Page Masterclass

Module 10: Community Onboarding

1.Community Onboarding Unpacked

2.Gathering Member Data

Module 11: Community Automations

1.How to Plan Automations

2.Using Automation Tools

3.How to Build a Simple Automation in Zapier

4.How to Build a Complex Automation in Make

5.Examples of Community Automations

Module 12: Community Engagement

1.Intro to Community Engagement

2.Community Value & Offering

3.Member Quality & Quantity

4.Community Experience

5.How to Handle Low Engagement

Wrapping Up!

1.Congratulations! You completed the Community Course.

See all sections

Who is this for?

• Community builders
• Entrepreneurs (looking to build community)
• Membership site owners