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The Strategic Author Program

by Linda Secondari

Community for authors seeking expert advice + strategy to publish and market their books

Community, Course
Be more productive
+1 more
<100 members

Write like an author. Think like a publisher.

Should you query agents or self-publish? Who is your book really for? Why isn’t the book you already published finding readers?

The Strategic Author is a publishing strategy community for fiction and nonfiction authors who are done guessing. It’s led by Linda Secondari, who spent 25 years inside publishing houses as creative director (most recently at Oxford University Press), where she saw firsthand how books get acquired, positioned, and sold.

The program is built on her 4 Questions framework, the same thinking publishers use to decide which books to acquire and how to bring them to market. You won’t just learn how publishing works. You’ll learn how to make it work for your book.

Join a small cohort for live coaching with Linda, workshops, and masterminds with industry guests. Work through positioning, audience, comps, publishing paths, and platform alongside peers, and leave with a clear plan for your book.

Outcomes

  • Position your book against the right comps in your category
  • Define your core readers and how to reach them
  • Build an author platform that fits your goals and your bandw
  • Pitch your book with confidence to agents, publishers, or re
  • Your questions answered in live sessions by Linda
  • Create a publishing roadmap for your book with confidence
  • Connect with peers and strategic support
  • Direct access to Linda’s network of industry professionals

What's included?

  • Strategic Coaching Sessions

    Live group sessions and office hours that provide real-time guidance on positioning, decision making, and strategic planning as you develop your book project.

  • Collaborative Learning Framework

    Structured teachings and signature methodologies (like the 4Q process) that guide authors through Why, What, Who, and How to approach their book from a publishing perspective.

  • Private Community & Networking

    Access to a dedicated online community where members ask questions, share insights, celebrate progress, and support one another between live sessions and workshops.

  • Resource Library & Session Recordings

    A collection of reference materials, guides, recordings, and tools designed to help authors strengthen their strategy, refine concepts, and accelerate progress toward publication.

Who is this for?

  • Aspiring authors clarifying publishing goals
  • Writers seeking strategic positioning in the market
  • Independent and traditionally publishing hopefuls
  • Creatives wanting supportive author community and guidance

About the creator

Linda Secondari picture

Linda Secondari

Founder of The Strategic Author

The Strategic Author Program was created by Linda Secondari, a veteran publishing strategist and creative director with decades of experience helping authors bridge the gap between writing and getting published. Linda spent much of her career in the...