Rod Makin is a business advisor, director, and change agent who has been active for over two decades (around 23 years) in advisory roles with Transcend Services.

He works with small or growing business owners, helping them strategize, systematize, and align their operations toward sustainable growth.

Rod’s background spans transformation, process improvement, and technology-driven change. He writes about practical business topics such as improving lead conversion, budgeting, and cost structure, which signals that he is involved in hands-on business coaching and applying frameworks to real problems.