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MeasureU

Measurement training for agencies fixing broken GA4 data and client reporting

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Agency owners and consultants are often stuck reporting numbers they don't fully trust. GA4 setups get rushed, tagging gets inconsistent across clients, and reports end up full of gaps that are hard to explain in a client call. MeasureU exists to fix that at the source, not just patch the dashboard.

The program teaches the CLEAN Data Framework, Chris Mercer and Jeff Sauer's method for collecting, labeling, enhancing, assembling, and narrating data so it holds up across every client account. Rather than a beginner analytics course, it's built for people already doing measurement work who want a repeatable system and direct access to experienced mentors when something breaks. Members move through self-paced training, bring real account questions to live sessions, and walk away with a setup they can defend to a client.

Outcomes

  • Set up GA4 tracking clients can trust
  • Standardize measurement across every client
  • Build reporting systems that hold up
  • Speak to data gaps with confidence
  • Apply a repeatable framework to new accounts

What's included?

  • 12 Self-Paced Courses

    Training on GA4, Google Tag Manager, Data Studio, and server-side tracking.

  • 18 Expert Mentors

    Live instruction from a team of measurement practitioners.

  • Weekly Live Calls

    Mastermind sessions and open Q&A forums with mentors.

  • On-Demand Workshops

    12+ recorded workshops covering specific measurement topics.

  • Templates, Checklists, and Playbooks

    Ready-to-use resources for client measurement setups.

  • Community Access

    A practitioner community with 24-hour instructor response times.

Who is this for?

  • Agency owners managing measurement across multiple client accounts
  • Freelance consultants who need expert help implementing GA4 and tagging
  • In-house measurement leads who need to stay current on platform changes

About the creator

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Jeff Sauer

Co-Founder and CEO of MeasureU | Trust your marketing data - end-to-end, clean, owned, and fast with MeasureU - The Clean Data Company

Jeff Sauer has spent his career helping marketers make sense of their data, first as founder of Data Driven U and later as an adjunct professor teaching Data Driven Marketing at the University of St. Thomas. Along the way he co-founded and served on...